About us

Meet Swim Buddies

Swim Buddies started with a simple idea: kids’ floaties could feel more stable, comfortable and natural in the water.

As a mum of three boys in the Whitsundays, water is a huge part of our life. Pool days, beach trips and weekends by the water are part of growing up here — and I wanted my boys to feel comfortable and confident while enjoying it.

That’s what led me to create Swim Buddies.

Our kids and toddler arm floaties are designed differently. The unique rounded shape provides balanced 360° support around the arm, helping little swimmers stay centred with less wobble while still allowing them to move, kick, splash and play naturally.

But Swim Buddies is about more than one pair of floaties.

We’re building an Australian kids’ swim brand around the things families actually use for days by the water — thoughtfully designed products that are practical for parents, comfortable for kids and made for plenty of summer adventures.

From our home in the Whitsundays to pools, beaches and holidays across Australia and New Zealand, our goal is simple:

More confidence. More fun. More happy days in the water.

— Isa
Founder, Swim Buddies